The inevitable dominance of crypto.com

Joel Monteiro
6 min readDec 6, 2021

Branding is one of the last things people talk about when it comes to crypto and it’s about time we get the conversation going. After all, Bitcoin is, arguably, the strongest and most recognizable brand the world has seen since the iPhone. Despite not being trademarked, Bitcoin is widely marketed by other brands that want to sell products and services and whose business keeps growing at an impressive rate: crypto…

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